Seminar · Season 2
Wool 101 — Building a Strong Wool Foundation
21 January 2026
This session of the Good Wool Collective focuses on the fundamentals of wool, including its properties, value chain, and the roles of various stakeholders in the wool industry. The discussion features insights from experts on wool quality, processing, certification, and recycling, emphasizing the importance of innovation and lower-impact practice in the wool sector.
Session Guests
Nigel ThompsonFounderBiella The Wool Company
David MahilrajFounderLana Trading
Hosted by
Lisa BergstrandFounderBergstrand & Good Wool Collective

Session summary
Session recap
The goal of this session was to build a strong base of practical wool knowledge.