Benchmarking Regenerative Standards · Recorded interview

Lana Trading

4 March 2025

In this conversation, David Mahilraj discusses his work with Lana Trading, focusing on regenerative practices in wool production. He explains the importance of carbon accounting, quality assurance, and the role of younger farmers in adopting innovative farming methods. The conversation highlights the significance of traceability in wool sales and the premium pricing associated with these practices.

Guests

David MahilrajWool brokerLana Trading

Hosted by

Lisa BergstrandFounderBergstrand & Good Wool Collective

In the knowledgebase

Benchmarking regenerative wool: five programmes and how they workWhat ZQRX, NATIVA Regen, Lana Trading’s carbon verification, Woolmark+ and the Australian Wool Insetting Programme each measure, verify and ask of a brand, where they differ, and what to ask before you commit.